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Cruise Miles : ウィキペディア英語版 | Cruise Miles
Cruise Miles is an official loyalty program operated by cruise specialist Reader Offers Ltd. The scheme is now endorsed by a large number of leading cruise ship operators. The Cruise Miles scheme operates in the United Kingdom, is free to join and as of 2015 has over 250,000 members.〔World of Cruising. ( "5,000 Cruise Miles for every reader" ), ''(of Cruising )'', 10 April 2015. Retrieved on 17 June 2015.〕 == History ==
Cruise Miles was launched in 2010〔Ward, J. ( "Cruise Miles – Get rewarded for booking your cruise" ), ''(Step 4ward )'', 2 March 2015. Retrieved on 17 June 2015.〕 in order to reward customers booking with Reader Offers Ltd, which was established in 1995 by Peter Beadles. Reader Offers Ltd has been part of the cruise industry for more than twenty years. Former BBC Royal Correspondent Jennie Bond has been the face of Cruise Miles since 2012, and has featured in many of the Cruise Miles television advertising campaigns.〔Reader Offers Ltd. ( "Cruise Miles TV Advert December 2014" ), ''YouTube'', London, 16 December 2014. Retrieved on 16 June 2015.〕
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